We search for relevance via the search engine. By learning and manipulating the system to accomplish its goal, SEO Company in Brampton makes it more likely that you will come upon a target that is irrelevant. Thereby, wasting the user’s time and resources. It could be considered advertising in the form of a search result.

Is this misleading and counter to the public welfare?

Normally, I’d just leave a response on the Q+A site itself, but in this case, I felt the topic warranted some broader coverage. Let’s start by dissecting the points of the question, then tackle the overarching theme.

“By learning and manipulating the system to accomplish its goal, SEO makes it more likely that you will come upon a target that is irrelevant.”

This statement strikes me as fundamentally untrue. SEO, like any form of influence humans, can have on one another, can be used for good or evil. The great part about SEO, in particular, is that using it to promote irrelevant results is, generally speaking, a fool’s errand. I’ll illustrate why:

Spam for Pink Bicycles

SEO is almost never applied to make non-relevant results rank for unrelated queries. And, I’d go one step further, arguing that if white hat SEO didn’t exist, millions of search results would be far worse, as fewer high quality, relevant results would make their content accessible to search engines and well-targeted toward queries.

Complaining about SEO in this fashion seems akin to complaining about demographic profiling in brand advertising. It may irk you that